Utility bills are one of the most challenging customer facing documents, as customers receive these bills post usage, and the due amount can change considerably from one month to the next. The billing experience is a crucial part of the customer life-cycle and a major influencer of customer satisfaction. When customers see unexpectedly high bills
Automating a customer communications landscape is a challenge faced by most consumer-facing organizations. Gone are the days when companies could create identical templates for customers and still manage to retain their customer base. Organisations are now expected to deliver interactive statements and personalized quotes, in addition to taking care of regulatory compliances. These diverse
The year 2017 saw Direct Mail making the greatest household impact, pertaining to the tangible experience it offers its customers. On the contrary, a report from United States Postal Services (USPS) recorded a decline in transactional mail responses, owing to a swift adoption of electronic delivery, and the mammoth emergence of social media. Amidst all
Organisations that have deployed Customer Communications Management (CCM) applications would undoubtedly admit that these systems play a pivotal business role, directly impacting their brand positioning, marketing, and operations. Owing to their critical contribution, CCM solutions come with a handful of challenges that enterprises might stumble upon while getting an implementation done. These challenges could be:
Customer Communications Management (CCM) applications are one of the most crucial business applications, directly impacting brand positioning, marketing, and operations of customer-centric organizations. However, since CCM implementation affects entire organizations such as process, people, and performance, there are a number of challenges that enterprises may stumble upon in getting a successful implementation done. Top Challenges