Customers engage with an organization for a number of reasons and most of them can be categorized into different journeys involving various digital channels. Out of them, the most important is the customer onboarding journey. A customer onboarding journey begins with the step of supporting new customers understand all the product features followed by regular
Across the globe, mobile has been the focal point for organizations who want to transform their outmoded business model. As the usage of mobile dominates the traditional mode of interaction, organizations have started embracing the mobile-first strategy to meet the various market requirements. This goes for the booming banking sector that operates in a ‘new
Gary is an Associate Director in the domain of customer experience. His typical day is a combination of meetings and telephonic calls. Managing the chaos between professional and personal life Gary takes out time for online shopping. The preferred mode of payment by Gary is his Credit card as he likes collecting reward points and
Thanks to the leading brands like Apple, Google and Amazon, customer expectations are touching sky heights. Today, customers are more empowered and demand personalized relevant and real-time communications. This is where the CCM software comes into the picture. It has the capability to overcome all the blues of delivering high quality, relevant and interactive communications.
The communication landscape has created a vast number of opportunities for organizations to grow and reap benefits out of their existing technologies. Organizations have started reviving their existing strategies for delivering smarter and futuristic communications. To reduce cost, eliminate operational silos and create smooth processes, it becomes quintessential for organizations to migrate to a holistic