Organizations have become more customer-centric as they understand the requirements of fast-paced and digitally enabled customers. In an urge to build loyal customers, they are now moving their online communications from outmoded business model to a sassy and digitalized one while focusing on offline communications too. However, there is a huge disconnect between the online
Telecom Industry has been a global hit in the past few years and is still growing at a fast pace. The number of telecom users has grown tremendously and as per Statista “In 2019 the number of mobile phone users is forecast to reach 4.68 billion.” However, the expansion also means a rise in customer
The rising expectations of customers and technological advancements have changed the way in which interactions take place. Customers today are demanding more convenient, simplified, transparent and personalized communications. Successful organizations have understood the importance of investing in customer experience as it tends to be the crucial driver in delivering great business outcomes. Gradually, organizations have
“Your most unhappy customers are your greatest source of learning.” – Bill Gates The above quote clearly signifies the importance of customer experience and how a dissatisfied customer can make or break your brand. Dissatisfaction with a brand is the outcome of various factors. In some cases, it might just be a nominal scenario going
Your customers are on the move, with unprecedented access to your competitors. You must earn the highest level of trust to retain customers, win more business and create genuine loyalty. Businesses cannot exist without customers, not even the Banks and other financial operators. What has changed in the past few years is technology and customer