A leading bank in the USA with a presence in 60 countries, decided to revive its digital account opening process for customers. Overloaded with different product lines- CASA, loans, term deposits, etc., the bank failed to deliver digital customer onboarding experience. Thus, opening a new account in the bank was still an extensive process and
Category: Digital On-boarding
Customers engage with an organization for a number of reasons and most of them can be categorized into different journeys involving various digital channels. Out of them, the most important is the customer onboarding journey. A customer onboarding journey begins with the step of supporting new customers understand all the product features followed by regular
The stiff competition and expanding regulations in the market has compelled the entire utility sector to rethink on their customer communication strategy. With the rising number of transactions and information heavy documents, it has become difficult for the industry to deliver paperless experience that tends to improve the entire customer journey. With information available in