Personalized communications for seamless customer experience management (CXM)

Organizations that have deployed Customer Communications Management (CCM) applications would undoubtedly admit that these systems play a pivotal business role,   directly impacting their brand positioning, marketing, and operations. CCM Technology for Personalized Digital Experience Owing to their critical contribution, personalized solutions come with a handful of challenges that enterprises might stumble upon while getting

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Customer Management Experience resolving 4 business communication challenges

Customer Communications Management (CCM) applications are one of the most crucial business applications, directly impacting brand positioning, marketing, and operations of customer-centric organizations. However, since CCM implementation affects entire organizations such as process, people, and performance, there are a number of challenges that enterprises may stumble upon in getting a successful implementation done.  CCM Software

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Legacy Software (CCM) for SMBs: Managing Customer Correspondence

Effectively engaging experiences across customer touchpoints is a proven differentiator for customer-centric organizations. Your regular correspondence such as bills, statements, promotions, notices, etc. can act as customer engagement livewires. Your correspondence for different channels such as print, email, SMS, social media, etc., should be consistent with their seamless experience. Modernized Technology Legacy Software How do

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Customer Communications Management Transforming CX in Insurance

Harry and Sally recently subscribed to insurance policies from two different companies. Let’s see how transforming Insurance customer experience impacts consumers’ perceptions and their decisions. Harry received a customized birthday card on his birthday and it says his nickname “Happy Birthday Harry”. Woah! Harry was delighted that his insurance company knows every little detail about

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