The communication landscape has created a vast number of opportunities for organizations to grow and reap benefits out of their existing technologies. Organizations have started reviving their existing strategies for delivering smarter and futuristic communications. To reduce cost, eliminate operational silos and create smooth processes, it becomes quintessential for organizations to migrate to a holistic
Category: Customer Engagement
Happy Customers are a Myth Today! When it comes to providing exceptional customer experience (CX), organizations rate themselves as the topmost contender. But the reality seems to differ a lot. Well, the most important question is – Do customers love to complain or is it a part of their hobby? The journey to effective customer
Organizations that offer superior and effortless experiences are winning the race to the top. These organizations constantly work on their customer engagement challenges and thrive to deliver more than what their customer expects. For the new-age firms, the customer experience has been on a spin due to the rising expectations of the hyper-connected customers. These
The year 2017 saw Direct Mail making the greatest household impact, pertaining to the tangible experience it offers its customers. On the contrary, a report from United States Postal Services (USPS) recorded a decline in transactional mail responses, owing to a swift adoption of electronic delivery, and the mammoth emergence of social media. Amidst all