“A satisfied customer is the best business strategy of all” – Michael LeBoeuf A new digital empowered society is emerging, and marketers need to shift to a customer-centric mindset to meet the evolving needs of their customers. This has pushed understanding and improving the customer experience (CX) to the forefront. Gartner defines customer experience as
Category: CCM Software
Ignoring the importance of migrating legacy IT customer communication systems to the next generation CCM solutions is almost impossible. Especially, in industries like banking, insurance, Utility, Telecom, etc., where most of the processes are document-intensive. Though CCM Migration is a tough task but with the right guidance, it can be a seamless process for organizations.
The communication landscape has created a vast number of opportunities for organizations to grow and reap benefits out of their existing technologies. Organizations have started reviving their existing strategies for delivering smarter and futuristic communications. To reduce cost, eliminate operational silos and create smooth processes, it becomes quintessential for organizations to migrate to a holistic
Organizations have become more customer-centric as they understand the requirements of fast-paced and digitally enabled customers. In an urge to build loyal customers, they are now moving their online communications from outmoded business model to a sassy and digitalized one while focusing on offline communications too. However, there is a huge disconnect between the online
As we bid adieu to the year 2018 and move closer to the financial year closure, it becomes important for each one of us to revisit our existing business strategies. Especially, in the insurance sector where the regulatory norms and compliances rule the decision making capabilities of businesses. With the rise in the number of