Your Enterprise Checklist When Making a Move to Cloud-based CCM Technology

Cloud-based CCM technology is not a fad; rather it is a technological revolution that has taken the world by storm. In the last few years, organizations have shifted their focus from traditional hardware-based model to a more scalable, efficient, flexible and cost-effective model – ‘The Cloud’. Small and medium-sized organizations have already realized its importance

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Customer Engagement Rules for your Journey to Brand Advocates [Infographic]

Organizations that offer superior and effortless experiences are winning the race to the top. These organizations constantly work on their customer engagement challenges and thrive to deliver more than what their customer expects. For the new-age firms, the customer experience has been on a spin due to the rising expectations of the hyper-connected customers. These

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The Converging Point between CCM & CXM

Organizations have become more customer-centric as they understand the requirements of fast-paced and digitally enabled customers. In an urge to build loyal customers, they are now moving their online communications from outmoded business model to a sassy and digitalized one while focusing on offline communications too. However, there is a huge disconnect between the online

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