Annie has an account in Bank X. She relocated to another country and wanted to update her contact details with the bank, but due to lack of time and long call queues, she couldn’t do it. At the end of every month, the bank was still delivering letters and updates on her old contact details
Author: Sonia Samuel
Customers stick to only those brands that offer an outstanding experience. Better customer engagement drives new revenue through services. 2018 was the year of customer experience for businesses around the world, and CX specialists. Business leaders have captured their experience in thought-provoking customer experience quotes. Here are a few of them: 1. “We see our
“A satisfied customer is the best business strategy of all” – Michael LeBoeuf A new digital empowered society is emerging, and marketers need to shift to a customer-centric mindset to meet the evolving needs of their customers. This has pushed understanding and improving the customer experience (CX) to the forefront. Gartner defines customer experience as
Millennials are redefining Customer Experience! Rapid changes in technology and the convergence of social, mobile, cloud, and big data are fueling exponential growth from connected customers. There is enormous potential to strengthen customer communications, make them dynamic and interactive, and enhance the customer experience. Well connected, well informed and empowered customers are more satisfied, they
Organizations have become more customer-centric as they understand the requirements of fast-paced and digitally enabled customers. In an urge to build loyal customers, they are now moving their online communications from outmoded business model to a sassy and digitalized one while focusing on offline communications too. However, there is a huge disconnect between the online