Over the past few years, we have seen businesses dispersing on the name of customer experience. Emerging from the back doors of customer service customer experience has a long and interesting history. It started with businesses proffering importance to customer satisfaction; which was later replaced by customer value demonstrating a glimpse of customer experience that
It’s time for Halloween; the kids in my locality have already started preparing for the day. From monster costumes, scary ghosts to skeleton outfits all can be seen in the nearby markets and shopping malls. I remember the Halloween nights of the 2000s when we used to get ready and run out of our houses
With technology evolving each day, the need for highly engaging, targeted and personalized customer communications has progressed dramatically. These communications are no longer paper-based and pdf-oriented but are self-serviceable and highly interactive, readily available across multiple digital channels. To improve customer satisfaction organizations must adopt a technology solution and effectively manage their all outbound communications.
A leading bank in the USA with a presence in 60 countries, decided to revive its digital account opening process for customers. Overloaded with different product lines- CASA, loans, term deposits, etc., the bank failed to deliver digital customer onboarding experience. Thus, opening a new account in the bank was still an extensive process and
“Innovation is change that unlocks new values.” – Jamie Notter Indeed innovation is considered as one of the best assets for businesses across various industries, especially where the competition has set bars for them to be innovative to survive. As a result, organizations are prioritizing the experience customers have with their brand. According to PwC,